RNIB for Business - Service 2

WCAG Audits for Mobile and Websites

RNIB digital accessibility services help you to build fully accessible web and mobile app journeys that connect your business with the UK’s two million plus, people with sight loss.

A woman with sight loss wearing sunglasses sat on a bench in a park, holding a mobile phone.

A woman with sight loss wearing sunglasses sat on a bench in a park, holding a mobile phone.

Make your business even more inclusive

Not only do they form part of the £35.6 billion consumer market value represented by visually impaired people in the UK, people with sight loss are potentially powerful advocates for your brand. By communicating in an accessible way, you can build connections with this audience – and ensure the digital world becomes a more inclusive place for everyone.

Working directly with RNIB professionals who both understand and live with visual impairments and sight loss, we’ll audit your website in line with Web Content Accessibility Guidelines (WCAG) 2.2 guidelines and provide recommendations to help you build robust digital journeys for blind and visually impaired audiences.

This means making your digital environments:

  • Perceivable: With screen reader-friendly alternative text, audio transcriptions, and video captions that help users with sight loss engage with and understand your digital content.
  • Operable: Ensuring your website is not only navigable and functional, but provides a seamless and engaging user experience for blind and partially sighted users.
  • Understandable: By providing recommendations around content hierarchy, choice of language, and presentation, we’ll help make your communications logical and easy-to-follow.
  • Robust: We’ll stress test your digital environment against multiple browsers, assistive technologies and accessibility guidelines to ensure all users are accommodated.

The Audit is carried out against the WCAG 2.2 AA standard. A representative sample of pages or templates is assessed.

WCAG 2.2 AA audit: WCAG is the global standard for accessible digital experiences and we assess your site or app against WCAG 2.2 AA to show exactly what’s blocking users. We combine smart automated scanning with expert manual testing using assistive technology across desktop and mobile, then deliver a clear, prioritised report and a recheck to confirm fixes are in place.

Expert usability assessment

Being accessible is one thing, being easy to use is another.

An expert usability assessment reviews the ease of use of the main user journeys on a website using assistive technology such as screen readers, magnification, high contrast theme etc.

The assessment is undertaken by RNIB usability and accessibility staff who either use assistive technology themselves or have observed blind and partially sighted people interacting with websites

  • RNIB has access to a panel of about 350 blind or partially sighted volunteer testers who can test and provide feedback on websites, apps, products.
  • RNIB can organise and facilitate focus groups and carry out surveys with blind and partially sighted people to make sure the voice of the consumer is at the forefront of the ideation process and ensure the needs of blind and partially sighted people are considered at all stages.

Our expert consultants also undertake Design Reviews, Audits, Digital Accessibility & WCAG Essentials Training and User Testing.

Earn Tried and Tested accreditation

If your digital journey can not only tick the boxes, but go above and beyond to provide a fully accessible and inclusive experience, we’ll award your business the RNIB Tried and Tested accreditation.

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